70+ experts in science, tech,  and business

We are on a mission to save the natural world by integrating nature protection into the economy.

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Reuters article US Estonia Tech Natureblog article about Single.Earth joining EQT VenturesForbes article about Single.Earth and Merit token TEDx video - How making money will save the planet

The planet is running out of time

Single.Earth tackles one of humankind's most critical challenges: the destruction of ecosystems that support life.

Until now, nature has been monetized primarily as raw material. While healthy ecosystems have an enormous existential value, they have little value in the modern extractive economy, ultimately leading to the depletion of natural resources on our finite planet.

What we could value nature for its vital contributions to people, like clean air and climate regulation? Single.Earth aims to shift the current paradigm and incentivize landowners to protect the ecosystems that make this planet habitable.

Our goals

Increase the intact area of biodiverse forests globally.
Single.Earth’s main goal is to develop scalable business models that support nature preservation. Protecting existing biodiverse forests is the most effective proven way to halt climate change and biodiversity loss.
Give fair and easy access to landowners of all sizes.
Thanks to our global Digital Twin models, we can offer credible, free of charge, and efficient land assessment. The market entry barriers are notably lowered compared to carbon projects. This provides a unique opportunity to evaluate, tokenize, and sell on the same platform.
Enable everyone easily to protect nature.
By implementing MERIT as a currency in all daily transactions between people, businesses, and institutions, we create a sustainable economy that balances consumption with nature's capabilities.

Our journey

July 2021
Raised $7.9M from EQT Ventures and Icebreaker
Oct 2021
Opening pre-registration for landowners and waitlisting for token buyers
Dec 2021
Received the virtual asset service provider licence
Jan 2022
The Digital Twin and land assessment methodology launches for early testing
April 2022
Single.Earth's platform for landowners launches in closed beta and offers preliminary land assessments for all pre-registered landowners
July 2022
Landowner's platform opens to the public with official onboarding only for lands (1) in the European Economic Area (2) with at least 3 hectares of forest and (3) under high risk of destruction
Sept 2022
Single.Earth officially opens nature protection for everyone: token buyers, landowners, and businesses in the EEA region
Oct 2022
The land assessment methodology is upgraded with indicators of carbon stocks and biodiversity
Q4 2022
Trading, external wallets, and exchanges for token buyers
2023/24
MERIT Pay and other opportunities to integrate MERIT as a daily currency
Reuters logo
To value nature for more than just its raw materials, Single Earth uses satellite imagery twinned with big data analytics and an element of machine learning (ML) to detail the degree to which any place on the planet absorbs CO2 and maintains its level of biodiversity health.
TechCrunch logo
Instead of linking carbon and biodiversity credits to the sale of raw materials such as forests, which cause CO2, what if you linked them to crypto tokens, and thus kept these CO2-producing materials in the ground?
Forbes logo
Everyone wants to get paid for doing nothing. Novel venture capital group Single Earth has found just the right way for property owners to do exactly that.

Our people

Merit Valdsalu
Co-Founder, CEO
Environmentalist, equal rights, ex-Pipedrive
Andrus Aaslaid
Co-Founder, CTO
Lifelong engineer, Estonian
e-government visionary
Jaanus Lillenberg
Chief Development Officer
Seasoned ICT director
Jens Kasemets
Chief Product Officer
Ex-Skype, ex-Wire, web3 enthusiast
Jaan Priisalu
Chief Security Officer
Former Head of Estonian Cybersecurity
Gerd Laub
Chief Legal Officer
20+ years in financial regulation and law
Donalda Karnauskaite
Head of Research, PhD
Natural Climate Solutions, biodiversity and carbon
Jüri Sildam
Data Science Lead, PhD
PhD in oceanography, previously in NATO
Francois Barnard
Natural Capital Lead
Sustainable development, conservation finance
Birgit Aru
Head of Standards and Frameworks
Consultant on sustainability and climate policy frameworks,
ex- European Commission
Maarika Truu
Head of Sales & Partnerships
Experienced sales leader and startup consultant, ex-Pipedrive
Liisi Ruuse
Head of Digital Marketing
Growth strategist, startup marketing
See all our people

People behind the science

There are 15 interdisciplinary scientists working at Single.Earth’s Research and Science team which includes researchers, natural climate solutions experts for carbon and biodiversity, data scientists, and geospatial data analysts.

Readings from the natural world

Read our blog

Inspired by our mission? Join the team.

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